How would you feel if you had been sold a boat by Mike Tyson?
How would you feel if you had been sold a boat by Mike Tyson?
Yes, the real Mike Tyson!! Perhaps the meanest and most ferocious fighter who ever lived.
Born in “hell”, part villain and convicted felon. Praised for being a savage and named “The Baddest Man on the Planet”.
Now, I bet you think he wouldn’t fare well in yacht sales, but — before you dismiss him, seriously consider the following:
Back in 1970, when Mike was just 4, the great Muhammed Ali asked Cus D’Amato (Mike’s future trainer) what it means to be a professional.
Cus answered: Professionalism is doing what is required to be done, regardless of how he feels within, that man is a professional in whatever field he is in.
Now, let’s fast forward to years later, when Cus took the young Mike Tyson under his wing…
Mike would wake up at 4am.
Jog a few miles.
Then slug it out in the ring.
Bruised, battered, and beaten, he’d then read and re-read book after book on the psychology of fighting.
Then around noon, he’s slug it out some more.
Afterwards, he’d watch reel after reel of the greatest fights and fighters of all time dissecting their every move.
Then he’d shadowbox, mastering his combinations to a deadly perfection.
And then, before bed, after a long day of training, pain, and study, his trainer (and guardian), Cus D’Amato would literally hypnotize him… so Cus could whisper affirmation after affirmation into Mike’s ears while he slept.
Mike’s mantra?
“Sacrifice, suffering, dedication, sacrifice, suffering. Day by day in every way.”
The result?
By the young age of 13(!), Mike was, as Cus would put it, “putting big, scary, adult men in their place.”
From 13 and on, he would knock-out every one of his opponents in the most spectacular and ferocious way. And by 20, he became the youngest heavyweight champion in the history of boxing!
The key to his success?
As Cus would say: he had the discipline to do what was required to be done, regardless of how it felt within.
Now, if you’ve made it this far, you may be wondering, what’s Mike Tyson got to do with yacht sales?
It’s simple really, but the answer may disturb you…
Mike was a professional, are YOU?
You see, there are two kinds of boat brokers:
There’s the PROFESSIONAL boat broker, and then there’s the PLEASURE boat broker.
A professional boat broker — like the young Mike Tyson — does what is required to be done — regardless of how he feels.
Every day, he wakes up early, and he trains, and he studies, he does the work, makes calls, presents boats, and he trains some more, and he studies. Whether he feels like it or not.
Remember:
Sacrifice…
Suffering…
Dedication…
Sacrifice…
Suffering…
Day by day in every way.
So, considering this, are YOU a professional?
Or are you just a pleasure boat broker? As they say, actions speak louder than words.
So, you may say you are, but are YOU?
Now, I bring this story up because it has inspired me to work with a few brokers who are committed to becoming professionals.
And so, this week, I have opened up a couple spots in my Sales Masterclass Program (the best shortcut, program and system for boat and yacht sales brokers who want to become highly-paid professionals).
So, I have a question for you:
Are you committed to becoming a “Professional” in yacht sales?
If so, and you’re interested in learning more, reply “tell me more” and I’ll send you more details.
To your success!
— Vincent Finetti
Founder & Sales Strategist
Yacht Sales Academy
P.S. Try a listing strategy from my FREE Listing ebook here.
P.P.S. I’m doing an exclusive virtual Listings & Sales Workshop with a small group next month to go deep in applying my best strategies to your brokerage business.
Would you like to join us? If so, go here and enter your name and email for more details!
P.P.P.S Check out my client results here.